I HEARD something amazing today: A business owner who asked me to prepare content for a landing page said “This sounds too much like I’m trying to sell something, and I don’t want to come across like that.” This sentiment, mind you, is from a person who actually DOES want to sell something, but doesn’t […]
Medicine to the soul. A balm for the weary. Encouragement for the discouraged. Thank you, Borja and Roland.
Normally, there are 12 full moons (one for each month) per year. Every two or three years, though, there are two moons in one month (“moonth”). That second moon is known as a “blue moon.” Blue moons aren’t colored blue, but they are out of the ordinary — thus the saying, “Once in a blue […]
Okay, maybe “unstuck” isn’t the correct word, but I’ll bet you know exactly how it feels to be “stuck” on a writing project. The right words won’t come, the article turns into a book (or vice versa), and your work is wiggling away from you like worms sneaking out of a Prince Albert can. If […]
Getting started can be the toughest part of writing. Many would-be writers never get past the wanna-be stage — not because they don’t have talent, but because they’re unsure of how to write for money. Here are the necessary parts of a marketable article. It can look daunting, but it’s not. Your desire to share […]
The List Framework for Articles and Posts People Love The most common and popular form Easy to digest Provides practical information – you can even do a curated list Use diagrams, links to resources, give your readers real value Include something unique or surprising in your solution Make your solution immediately useful to the reader […]