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Listening to the penguin

Link Building and Guest Blogging Are a Lot Like Sex and Marriage

Google-watching is an an activity that makes me absolutely wonky. Why in the world anyone would want to fixate daily on every word Googlers utter is beyond me. Yet, the practice has become a ubiquitous, inescapable, fixation.

Proof? This article and 1000 others penned over the last few days in response to a Matt Cutts article.

All eyes forward

It reminds me of how the Chairman of the Federal Reserve must be cautious to stay steady in habit. Should she decide not to carry a briefcase into a meeting one day, but pack a paper-stuffed satchel the next, Fed-watchers are sure to interpret the change as a sign that something huge is soon to happen — causing the stock market to rise or fall dramatically.

There is a word for that: Paranoia. And ever since the Google Penguin slam-dunked a ton of websites (many that deserved the slam and some that didn’t), the online world has been bouncing around like the balls in a lottery drawing.

Who will be next to fall? [Read more...]

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Native American Spirit

Why Can’t I Spam Your Community?

As a moderator for the My Blog Guest G+ Community, I see it every day: Someone blasts in, drops a spam message, then splits.

I respond with a kind invitation to join the conversation. I explain our Guidelines. Then, I remove the post. If the person continues to ignore my requests, I ban the profile from our Community. [Read more...]

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Neil Patel interview

Neil Patel’s Top Ten Rules of Success: Just Go Do It

NEIL PATEL WORKS … and he works hard.

Ask him the secret to success, and you’ll get a speedy response: Go and do it.

Neil Patel doesn’t mess around. [Read more...]

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archery target

How a High Click-Through Rate Can Ruin Your Day

Years ago, I read something that struck me as truly awe-inspiring. I believe it was in a book either by, or about, the iconic Ted Turner — but I can’t find the reference, so I could be wrong. If you can set me straight, please do.

Anyway, here’s the quote that set my synapses to firing for a spell: [Read more...]

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Roadmap to Freedom - Dream Into It

How to Get Back on the Road to Freedom

I know what I should do, but I don’t do it.

Can you identify with that statement? Are you, perhaps, one who has all but given up on trying to accomplish anything special in life … because you are tired of failing?

Many of us know exactly what it is like to reach the end of ourselves and our trying: we have felt the unwelcome breath of despair, and we feel trapped. Maybe in a dead-end job, maybe in a love-less relationship, maybe by being out of shame and overweight, or by a habit that is killing us … yet we can’t stop. [Read more...]

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